
AMA & ATLANTA
THRASHERS
COLLEGIATE MARKETING
COMPETITION
We're excited to announce an
innovative event that allows students to present real-life marketing
solutions to the Marketing Department at The Atlanta Spirit!
Ten
(10) teams of four (4) students each will have the opportunity to
prepare a marketing plan for the Atlanta Thrashers. The Thrashers
have a student-ticket option (50% off!) that is rarely used, and
they would like YOUR help to figure out the best way to target the
college market and spread the message.
On March 18th at the Spring Collegiate Event, student teams will
have the opportunity to present their marketing plans directly to
the Thrashers Marketing Department at Philips Arena. The Thrashers
have provided basic information, background and the goals that they
want to achieve, but the real planning falls on the students! Teams
will have the chance to identify unique opportunities, create a
strategy, develop measurable tactics to achieve goals and create a
rough implementation plan.
The winning group of students will be awarded a once-in-a-lifetime
opportunity to shadow the Atlanta Spirit marketing department,
experiencing a Day-in-the-Life of a Sports Marketer for the NHL
and NBA.
This opportunity is open EXCLUSIVELY to those students who attended
the Collegiate Conference.
Should there be any spaces available, they will be open to all
students at the end of the day on March 2. There won't be many
spaces left, so students should be ready with their teams ASAP.
Download the official rules for the challenge and the
information brief for more information. Please contact
Greg Cohen [gcohen85@gmail.com]
with questions and to register your teams.
Event Details:
Thursday, March 18, 2010
5 p.m. - 9 p.m.
Phillips Arena
AMA Student Members: $25
AMA Members: $25
Non-Members: $30
Register Here:
https://www.123signup.com/event?id=mtqvk
Remember - You MUST register and purchase a ticket if
you are a member of a presenting team.
RESOURCES:
Competition Brief
Competition Overview
Thank you again for
attending the 2010 AMA Atlanta Collegiate Conference!
SPONSORED BY:


CHECK BACK FOR PICTURES FROM
THE 2010 MIXER AND CONFERENCE!